Ark is a dating app focused on building a community where Christian singles can create faith-based connections. As a new player in the market, they needed brand strategy and development to successfully position their brand while competing against established dating apps. Never Settle partnered with Ark to create an updated brand guide and brand identity to resonate with a niche audience. We also designed and developed a Webflow marketing site that reflects their branding, optimized for performance. The site's UI/UX offers a clear user journey to increase user acquisitions.
I was honestly shocked seeing how many pages we have on the site. Incredible job guys. The About section was really cool and incorporated thoughts and ideas from our brand book that I was happy to see here. This is a massive upgrade for us.
